New Delhi: Women’s fashion brand Rareism is targeting to open 100 stores in the next two years across India, it said in a media release.
This week, it has reached a total count of 30 stores, with its third store launch in Hyderabad.
Akshika Poddar, founder of the company, said, “We’re proud to be a homegrown brand in women’s western fashion, and with consistent innovation and effort, the plan is to become one of the leaders in this niche across the India.”
The brand is planning to expand its category offerings by adding accessories and footwear in the near future. Its expansion plan revolves around furthering its existence in tier 2 cities across India.
Founded in 2016, Rareism is a subsidiary of Radhamani Textiles. In the last 5 years of brand presence, it has seen exponential growth with a 2.5x growth rate in the last financial year of 2023. Looking forward, it eyes on continuing the same growth pattern.
