Lenskart has appointed Jaimit Doshi as its global head of marketing and chief executive officer of Hustlr, one of the eyewear retail chain‘s brand. He took to LinkedIn and made the announcement.
Doshi wrote, “Yesterday I joined Lenskart.com with a dual role – as Lenskart’s Global Head of Marketing and CEO of Hustlr, their phenomenal successful brand. So when Peyush Bansal offered me this role over one dinner meeting, much as it was difficult to leave Aditya Birla Sun Life Insurance, it was an offer that was impossible to refuse. I almost jumped first and thought later.”
Prior to this appointment, Doshi had served as the chief marketing, digital and technology officer of Aditya Birla Sun Life Insurance.
Doshi announced his departure from Aditya Birla Sun Life Insurance on September 2. He previously held the role of at the company for almost five years.
With 23 years of experience in financial services, Doshi has worked across banks, wealth management, securities, and fintech companies, taking on diverse roles in marketing, digital marketing, and sales. Previously, he has worked with Kotak Securities, CoverFox.com and Kotak Mahindra Bank.
