Google Doodle
Google unveiled a Doodle marking the second phase of Lok Sabha elections that began at 7 am today (April 26). Phase 2 of Lok Sabha elections is being held in 89 constituencies across 13 states and UT. By clicking on the Doodle, which shows an inked finger, users are brought search results for the most recent developments on the elections.
Flipkart
Domestic e-commerce startup Flipkart took to social media platform X (earlier Twitter) to urge Indians to participate in phase two of the Lok Sabha elections in 2024. The company wrote: “Has your (order) vote been confirmed? #Election2024 #VotingDay”
Rapido
To help people exercise their voting rights, Bengaluru-based cab-hailing startup Rapido is offering free rides to poll booths. The startup took to X to write: Aapki zimmedari, humaari sawaari.” Rapido users who want to access free rides for going to the polling booths can use the coupon code: VOTENOW.
EaseMyTrip
Indian online travel company has also asked travellers to “hit the road” and get back to their “roots” (respective constituencies) to vote during the Lok Sabha elections and explore their “unexplored localities.”
Namma Yatri
This Bengaluru-based cab-hailing startup has marked the pooling booths as today’s destinations. The company wrote: “Your country’s next destination is just a press away”
Mobikwik
To urge Indians to practise their voting rights, fintech platform MobiKwik took to X to write: “From Digital Innovation to the future of our Nation. All it takes is One tap.”
Apart from these companies, several other companies have also asked Indian voters to exercise their voting rights in their own way.
Tinder
On April 19, the first phase of voting of the Lok Sabha Elections 2024, Tinder encouraged first-time daters to become first-time voters in India. The dating app launched an ‘Every Single Vote Counts’ awareness campaign in the country to push eligible voters to exercise their right to vote.
Meta-owned popular photo-sharing platform Instagram also urged Indians to vote during the 1st phase of voting. The social media app introduced a new feature to promote voter participation in the elections. Users who opened the app on April 19 were greeted with an alert stating, “Voting in India’s Lok Sabha elections starts today.” This alert was to encourage users to learn more about the elections by creating a story and using an election sticker to motivate friends to vote.
Zomato
Domestic food delivery app Zomato also pushed Indians to vote during the first phase. On X, the company wrote: “Deciding what to eat is not as important as deciding who should lead,” and asked Indians to go out and vote
Ola
Ride-hailing app Ola’s CEO Bhavish Aggarwal took to X to pledge to vote during the Lok Sabha Elections 2024. He wrote: “Our grandparents fought for independence, our parents fought for roti, kapda, makaan. it’s our generation’s responsibility, destiny to build the country of our dreams!”
Swiggy
Swiggy also asked Indian voters to do their bit during the first phase of Lok Sabha Elections 2024. The company also shared a video for users who spend hours deciding their next meal and asked them to spend the same amount to choose the next government.
Oyo
Hotel booking app Oyo also asked users to put in their votes during the first phase of Lok Sabha Election 2024. The company wrote on X: “Make sure the right government checks in! Go out and vote in #LokSabhaElections2024”