New Delhi: Retail conglomerate, Apparel Group has partnered with footwear brand Crocs as its retail licensee in the North and East of India, it announced in a press release on Thursday.
“Our focus is to build on the success we have together achieved in the GCC region and extend it to new markets in North and East India. With the addition of Crocs’ iconic footwear brand to our Indian portfolio, we are excited to expand our customer reach and offer a wider range of high-quality products,” said Tushar Ved, President, Apparel Group India.
Earlier this year, Crocs extended its partnership with Metro Brands to operate and own Crocs full-price stores across western and southern states in India.
“Our partnership with Apparel Group is a strategic move for us as we continue to expand our business in India. We are confident that this collaboration will enable us to leverage their strategic network and commitment to experiential opportunities,” stated Sumit Dhingra, VP and General Manager- India, Middle East and Africa, Crocs.
Apparel Group operates brands such as Tommy Hilfiger, Charles & Keith, Skechers, Victoria’s Secret, ALDO, Nine West, Calvin Klein, Aéropostale, Jamie’s Italian, Tim Hortons, Cold Stone Creamery, Bath & Body Works, Inglot, and Rituals. The company runs over 2200 retail stores.
