The Gem & Jewellery Export Promotion Council (GJEPC) has taken the Initiative to partner with the local community of Kashmir to identify and enhance the popularity of Kashmir’s renowned sapphires, aiming to elevate their market recognition both domestically and internationally.
GJEPC has also proposed comprehensive training programmes for aspiring students and Karigars at its institutes, aimed at nurturing local craftsmanship and enhancing skills crucial for the industry’s growth.
The Council has also announced plans to organise dedicated outreach programmes in Kashmir, aimed at facilitating and promoting local trade and manufacturing activities. Additionally, GJEPC plans to conduct an outreach programme in North India as well.
Speaking about this first ever meeting with gem and jewellery trade from Kashmir, Vipul Shah, Chairman, GJEPC said, “We had a very productive discussion with trade members of Kashmir. We are committed to enhancing the prominence of Kashmiri sapphires and empowering local artisans with advanced skills. This initiative aligns with our mission to strengthen the gem and jewellery sector, facilitating growth, international recognition, and boosting exports from the region. We sincerely thank the Kashmiri trade for their engagement and look forward to fruitful collaborations ahead.”
Shah further added, “We recognize the significant potential and interest of Kashmiri jewellery among the Iranian and Central Asian communities. Our collaboration with the Kashmiri trade aims to expand the global reach and influence of this exquisite craftsmanship. The unique blend of traditional Kashmiri artistry with modern design elements has captivated buyers from these regions, who highly appreciate the intricate workmanship and elegance in each piece.”
Kirit Bhansali, Vice Chairman of GJEPC, expressed his commitment to expanding the region’s gem and jewellery trade into global markets and extended the Council’s support through IJEX in Dubai. He encouraged jewellers to utilize the Council’s establishment to further their exports. The GJEPC’s IJEX in Dubai provides a year-round B2B event platform, enabling GJEPC members to showcase their products and secure orders from international buyers, thereby significantly enhancing their market presence in the UAE.
Javed Ahmad Tenga, President of KCCI, expressed his appreciation and anticipation for collaborating with GJEPC to enhance the gem and jewellery trade in Kashmir.
