Ethnic brand Shobitam acquires Isadoralife – ET Retail

New Delhi: D2C ethnic fashion brand, Shobitam has acquired ready-to-wear saree brand, Isadoralife, it said in a media release on Wednesday. “Together, Shobitam and Isadoralife are poised to further strengthen ethnic fashion globally and pave the way for an upward growth trajectory in the fashion startup ecosystem in India,” said Aparna Thyagarajan, co-founder and chief…

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D2C activewear brand BlissClub’s revenue jumps four-fold to Rs 68 crore; losses widen to Rs 36 crore in FY23 – ET Retail

Minu Margeret, founder and CEO, Blissclub BlissClub, a direct-to-consumer (D2C) activewear brand focussed on women saw its operating revenue surge more than four-fold to reach Rs 68 crore in for the financial year ending March 31,2023, even as losses mounted. The Bengaluru-based startup registered losses of Rs 36 crore, up four times compared to the…

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