Legacy apparel grapples with GeNext rebellion as Gen Z opts for style & value over tags – ET Retail
Representative Image Crop tops, baggy clothes, pleated skirts and popcorn shirts for girls. Boxy shirts, Korean pants, oversized tees and cargos for boys. Gen Zs have aunique way of dressing up. Some 20 brands launched in the past five years and aimed squarely at the social media generation — from Freakins and Bonkers Corner to…