Nike set for rare sales drop with focus on US demand, direct-to-consumer pivot – ET Retail

Nike is projected to post its first quarterly revenue decline in nearly two years on Thursday, turning the spotlight on the slower-than-expected boost from its direct-to-customer (DTC) strategy and sluggish demand in North America. The sportswear giant has invested in selling more through its own sales channels, including stores and online, instead of increasing inventory…

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India to be among top 5 markets for Decathlon in next 5 years; to increase local sourcing to over 90 pc: Top exec – ET Retail

PARIS: India is a “big priority” market for Decathlon, and the French sports retailer expects the country to be among its top five global markets within the next five years, helped by expansion of store network and increased local sourcing, according to a top company official. Decathlon, as part of its growth plans, will add…

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Birkenstock Q4 Results: Company beats revenue expectations on strong demand – ET Retail

Birkenstock beat analysts’ expectations for fourth-quarter sales and forecast annual revenue above estimates on Thursday, in the German luxury sandal maker‘s first results since going public, betting on higher pricing and strong demand. The company’s sandals and clogs retail for as much as $350 a pair, and the strong results follow signs of ebbing global…

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