Arvind Fashions targets Rs 1,000 cr revenue for Flying Machine with Gen Z focus and influencer Orry collaboration – ET Retail
Arvind Fashions, led by MD & CEO Shailesh Chaturvedi, is aiming to double its denim wear brand Flying Machine’s revenue from Rs 500 crore to Rs 1,000 crore in the coming years. Driven by a sharpened focus on Gen Z and Millennials, the brand aims to meet shifting consumer demand through a robust expansion in…