Will lower ticket prices help in better box office collections by bringing more people to theatres? Experts discuss! | Hindi Movie News – The Times of India
Ever since the pandemic and lockdown, theatres have suffered significantly. Many theatres were even shut down due to no business at all. In 2024 though, one did see an improvement in this aspect as people started going to theatres more. However, largely, it’s the OTT space which is largely dominating. The trend which one has…